Fulham FC · Tee it up

The club's first-ever fan golf event, blending football and golf for our local community.

The challenge

Engage supporters in a fresh way while raising vital funds for community initiatives across South West London.

The connection

We created Tee It Up, Fulham's first-ever fan golf event, at Caddi Club Wimbledon. One night blended football and golf: a live Q&A with first-team stars Antonee Robinson and Timothy Castagne, then two lucky fans playing a virtual round at Bethpage Black, host of the 2025 Ryder Cup - all amplified across the club's media and fan channels.

The connection

We created Tee It Up, Fulham's first-ever fan golf event, at Caddi Club Wimbledon. One night blended football and golf: a live Q&A with first-team stars Antonee Robinson and Timothy Castagne, then two lucky fans playing a virtual round at Bethpage Black, host of the 2025 Ryder Cup - all amplified across the club's media and fan channels.

The Results

A repeatable new event the club now owns
1.9m reach across media and social
Thousands raised for the Foundation